The landscape of affiliate marketing has always included a significant role for technology.
New technological advancements frequently alter how affiliate marketing operates.
This might be in terms of the affiliates' access to tools or in terms of how customers engage with affiliate marketing.
The proliferation of mobile devices has been one of the biggest shifts in affiliate marketing in recent years.
People are utilising their smartphones and tablets to access the internet in increasing numbers, and this trend is only expected to grow.
Because a substantial percentage of traffic will come from mobile devices, affiliates must ensure that their websites and content are optimised for them.
The importance of social media has grown recently, which is another development.